As the Men’s World Cup 2026 is set to command more global attention than any other event, the game that moves the world remains unequal at its foundation. Every World Cup is a chance to change that.
The Men’s World Cup 2026 is expected to pull together more people at the same moment than any other event. What the game does with this moment will echo far beyond the final whistle into the lives of every woman and girl on every continent who has ever been told the game is not for them.
As the Men’s World Cup 2026 unites billions of fans across every border and culture, UN Women is calling on football’s global moment to do what the sport does best: bring people together in the name of something greater.
The data is clear: football, and the world it reflects, is still falling short of its most powerful promise – gender equality for all women and girls.